CREA REALTOR® Cooperation Policy: Key facts
Thursday, April 27, 2023
What does it do?
REALTORS® across the country must place their residential listings on the MLS® System within three business days of public marketing, with some exceptions.
What's considered public marketing?
- Emails or phone/video calls to more than one recipient
- Posts to private social media groups
- Mass-mailed brochures
- “For Sale” signs
What’s exempt?
- One-to-one direct marketing, like
- Realtor-to-Realtor
- client from the public
- developer client
- Rental property listings, like
- rental apartments
- Commercial property listings, like
- offices
- agricultural land
- retail space
- New construction with multiple properties/units, like
- condo buildings
- townhomes
- residential developments
Why was it passed?
- Improve the data quality of MLS® Systems
- More exposure for homes listed for sale
- Better access for buyers to potential new homes
